{"id":1757,"date":"2025-12-24T16:03:07","date_gmt":"2025-12-24T13:03:07","guid":{"rendered":"https:\/\/markahost.com.tr\/blog\/?p=1757"},"modified":"2025-12-24T16:03:07","modified_gmt":"2025-12-24T13:03:07","slug":"marka-tescili-basvurusu-nasil-yapilir","status":"publish","type":"post","link":"https:\/\/markahost.com.tr\/blog\/marka-tescili-basvurusu-nasil-yapilir\/","title":{"rendered":"Marka Tescili Nedir? Marka Tescil Ba\u015fvurusu Nas\u0131l Yap\u0131l\u0131r?"},"content":{"rendered":"<h2><strong>Marka Tescili Nedir?<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Marka tescili, markaya hukuki koruma kazand\u0131ran resmi kay\u0131t i\u015flemidir. Yetkili kurum taraf\u0131ndan d\u00fczenlenen tescil belgesi sayesinde marka \u00fczerindeki haklar yasal g\u00fcvence alt\u0131na al\u0131n\u0131r ve izinsiz kullan\u0131mlar engellenir. Tescil kapsam\u0131na al\u0131nan marka, sahibine m\u00fcnhas\u0131r kullan\u0131m yetkisi tan\u0131r ve markan\u0131n taklit edilmesi, izinsiz \u00e7o\u011falt\u0131lmas\u0131 ya da farkl\u0131 alanlarda k\u00f6t\u00fcye kullan\u0131lmas\u0131 durumlar\u0131nda hukuki yapt\u0131r\u0131m uygulanmas\u0131n\u0131 m\u00fcmk\u00fcn hale getirir. Marka tescili, markan\u0131n ticari de\u011ferini y\u00fckseltirken i\u015fletmeler a\u00e7\u0131s\u0131ndan uzun vadeli rekabet g\u00fcc\u00fc olu\u015fturur.<\/span><\/p>\n<h2><strong>Marka Tescilinin Amac\u0131 ve \u0130\u015fletmelere Sa\u011flad\u0131\u011f\u0131 Faydalar<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Marka tescilinin temel hedefi, marka i\u015faretinin \u00fc\u00e7\u00fcnc\u00fc ki\u015filer taraf\u0131ndan herhangi ama\u00e7 do\u011frultusunda kullan\u0131lmas\u0131n\u0131 \u00f6nlemektir. Tescil i\u015flemi tamamlanan marka, yaln\u0131zca hak sahibinin kullan\u0131m\u0131na a\u00e7\u0131k hale gelir ve ba\u015fka ki\u015fi ya da kurulu\u015flar taraf\u0131ndan kullan\u0131lamaz.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Marka tescili yapt\u0131rman\u0131n sa\u011flad\u0131\u011f\u0131 ba\u015fl\u0131ca avantajlar a\u015fa\u011f\u0131daki gibidir:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Marka kullan\u0131m hakk\u0131 yaln\u0131zca hak sahibine aittir.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Marka \u00fczerindeki t\u00fcm mali ve manevi haklar tescil sahibi ad\u0131na tan\u0131mlan\u0131r.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Tescil sahibi, <a href=\"https:\/\/markahost.com.tr\/lisans\" data-internallinksmanager029f6b8e52c=\"19\" title=\"lisans hizmeti\">lisans<\/a> verme yetkisine sahip olur; marka devri ve miras yoluyla intikal m\u00fcmk\u00fcn hale gelir.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Prestij unsuru kabul edilen com.tr <a href=\"https:\/\/markahost.com.tr\/alan-adi\"><strong>alan ad\u0131<\/strong><\/a> tahsisini m\u00fcmk\u00fcn k\u0131lar.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Markan\u0131n ayn\u0131s\u0131n\u0131n veya benzerinin olu\u015fturulmas\u0131n\u0131n \u00f6n\u00fcne ge\u00e7er.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Kalite belgesi temin s\u00fcre\u00e7lerini daha h\u0131zl\u0131 ve sorunsuz hale getirir.<\/span><\/li>\n<\/ul>\n<h2><strong>Tescilsiz Marka Kullanman\u0131n Riskleri Nelerdir?<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Tescil i\u015flemi yap\u0131lmadan kullan\u0131lan markalar, hukuki a\u00e7\u0131dan g\u00fcvence alt\u0131nda kabul edilmez. Bu durum, tapu kayd\u0131 bulunmayan ta\u015f\u0131nmaz kullan\u0131m\u0131na benzer nitelik ta\u015f\u0131r ve marka \u00fczerinde m\u00fclkiyet iddias\u0131 ileri s\u00fcr\u00fclmesini zorla\u015ft\u0131r\u0131r. \u00d6rne\u011fin,<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Tescil kayd\u0131 bulunmayan markalar, ba\u015fka ki\u015filer taraf\u0131ndan tescil ettirilebilir ve bu durumda mevcut kullan\u0131m sona erdirilmek zorunda kal\u0131nabilir.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Tescilsiz marka ile \u00fcretim veya ihracat faaliyetleri y\u00fcr\u00fct\u00fclmesi, ilerleyen s\u00fcre\u00e7te y\u00fcksek tutarl\u0131 maddi ve manevi tazminat davalar\u0131na neden olabilir.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Tescilsiz marka ile ihracat ya da ithalat yap\u0131lmas\u0131, g\u00fcmr\u00fck a\u015famas\u0131nda \u00fcr\u00fcnlerin al\u0131konulmas\u0131 riskini do\u011furur.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Tescil kayd\u0131 bulunmayan markalar devredilemez ve lisans hakk\u0131 tan\u0131namaz.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Tescilsiz markan\u0131n taklit edilmesi halinde, taklit fiiline kar\u015f\u0131 hukuki s\u00fcre\u00e7 ba\u015flat\u0131lmas\u0131 olduk\u00e7a g\u00fc\u00e7 hale gelir.<\/span><\/li>\n<\/ul>\n<h2><strong>T\u00fcrkiye\u2019de Marka Tescili Nas\u0131l Yap\u0131l\u0131r? (T\u00dcRKPATENT S\u00fcreci)<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">T\u00fcrkiye genelinde marka tescil i\u015flemleri, T\u00fcrk Patent ve Marka Kurumu \u00fczerinden y\u00fcr\u00fct\u00fcl\u00fcr. Tescil onay\u0131 alan markalar, 10 y\u0131l s\u00fcreyle koruma alt\u0131na al\u0131n\u0131r. S\u00fcre bitiminde yenileme ba\u015fvurusu yap\u0131larak koruma devam ettirilebilir. Marka tescil s\u00fcreci ortalama 6 ila 12 ay aras\u0131nda tamamlan\u0131r ve i\u015flemler a\u015fa\u011f\u0131daki a\u015famalar do\u011frultusunda ilerler:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">T\u00fcrk Patent ve Marka Kurumu sistemine marka tescil ba\u015fvurusu iletilir.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Ba\u015fvuru, kurum taraf\u0131ndan s\u0131n\u0131fland\u0131r\u0131l\u0131r ve \u015fekli incelemeye al\u0131n\u0131r.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0130tiraz ihtimali dikkate al\u0131narak ba\u015fvuru, 4 ay s\u00fcreyle resmi b\u00fcltende yay\u0131mlan\u0131r.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Yay\u0131n s\u00fcresinde itiraz gelmesi halinde, ilgili itirazlar de\u011ferlendirme s\u00fcrecine dahil edilir.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0130tiraz bulunmamas\u0131 ya da itirazlar\u0131n marka lehine sonu\u00e7lanmas\u0131 durumunda tescil a\u015famas\u0131na ge\u00e7ilir.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Marka tescil belgesi i\u00e7in gerekli son har\u00e7 \u00f6demesi ger\u00e7ekle\u015ftirilir.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Marka tescili onaylan\u0131r ve tescil belgesi hak sahibine iletilir.<\/span><\/li>\n<\/ul>\n<h2><strong>Marka S\u0131n\u0131flar\u0131 (Nice S\u0131n\u0131fland\u0131rmas\u0131) Nas\u0131l Belirlenir?<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Marka s\u0131n\u0131flar\u0131, uluslararas\u0131 ge\u00e7erlili\u011fe sahip Nice S\u0131n\u0131fland\u0131rmas\u0131 sistemi esas al\u0131narak belirlenir. Bu s\u0131n\u0131fland\u0131rma, 1957 y\u0131l\u0131nda Nice Anla\u015fmas\u0131 kapsam\u0131nda olu\u015fturulmu\u015f olup D\u00fcnya Fikri M\u00fclkiyet \u00d6rg\u00fct\u00fc taraf\u0131ndan d\u00fczenli aral\u0131klarla g\u00fcncellenmektedir. Nice S\u0131n\u0131fland\u0131rmas\u0131 toplam 45 s\u0131n\u0131ftan olu\u015fan kapsaml\u0131 yap\u0131 sunar.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">2025 y\u0131l\u0131 itibar\u0131yla sistem i\u00e7erisinde 34 adet mal s\u0131n\u0131f\u0131 (1\u201334) ile 11 adet hizmet s\u0131n\u0131f\u0131 (35\u201345) yer almaktad\u0131r. S\u0131n\u0131f se\u00e7imi, markan\u0131n kullan\u0131m alan\u0131na giren \u00fcr\u00fcnler veya sunulan hizmetler esas al\u0131narak yap\u0131l\u0131r ve T\u00fcrk Patent ve Marka Kurumu nezdindeki ba\u015fvurularda zorunlu unsur niteli\u011fi ta\u015f\u0131r. Hatal\u0131 veya eksik s\u0131n\u0131f tercihi, markaya sa\u011flanan hukuki koruman\u0131n dar kapsaml\u0131 kalmas\u0131na neden olur.<\/span><\/p>\n<h2><strong>Marka Tescil Ba\u015fvuru \u015eartlar\u0131 Nelerdir?<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Marka tescil ba\u015fvurusu ger\u00e7ekle\u015ftirebilmek i\u00e7in belirli ko\u015fullar\u0131n sa\u011flanmas\u0131 gerekir. \u00d6rne\u011fin ba\u015fvuru sahibi ger\u00e7ek ki\u015fi ya da t\u00fczel ki\u015fi stat\u00fcs\u00fcnde olmal\u0131d\u0131r. Ayr\u0131ca T\u00fcrkiye s\u0131n\u0131rlar\u0131 i\u00e7erisinde yerle\u015fik bulunanlar ile Paris S\u00f6zle\u015fmesi kapsam\u0131na giren \u00fclke vatanda\u015flar\u0131 da ba\u015fvuru hakk\u0131na sahiptir.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ek olarak ba\u015fvuruda kullan\u0131lacak marka i\u015fareti ay\u0131rt edici \u00f6zellik ta\u015f\u0131mal\u0131, tan\u0131mlay\u0131c\u0131 nitelik g\u00f6stermemeli ve yan\u0131lt\u0131c\u0131 unsurlar bar\u0131nd\u0131rmamal\u0131d\u0131r. Ayn\u0131 zamanda daha \u00f6nce tescil edilmi\u015f markalarla kar\u0131\u015ft\u0131r\u0131lma ihtimali olu\u015fturmamas\u0131 gerekir.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ba\u015fvuru formu i\u00e7erisinde ise a\u015fa\u011f\u0131daki unsurlar\u0131n eksiksiz \u015fekilde yer almas\u0131 gerekir:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Marka \u00f6rne\u011fi<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Se\u00e7ilen mal ve hizmet s\u0131n\u0131flar\u0131<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Ba\u015fvuru sahibine ait bilgiler<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Vekil arac\u0131l\u0131\u011f\u0131yla i\u015flem yap\u0131l\u0131yorsa vekil bilgileri<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">T\u00fcm ba\u015fvuru i\u015flemleri elektronik ortam \u00fczerinden y\u00fcr\u00fct\u00fcl\u00fcr ve ba\u015fvuru \u00fccretinin \u00f6denmesi gerekir. Markan\u0131n tescile uygunlu\u011fu, 6769 say\u0131l\u0131 S\u0131nai M\u00fclkiyet Kanunu kapsam\u0131nda d\u00fczenlenen mutlak ve nispi ret nedenleri \u00e7er\u00e7evesinde de\u011ferlendirilir. Bu nedenle ba\u015fvuru \u00f6ncesinde hukuki dan\u0131\u015fmanl\u0131k deste\u011fi al\u0131nmas\u0131, s\u00fcrecin sa\u011fl\u0131kl\u0131 ilerlemesi a\u00e7\u0131s\u0131ndan \u00f6nem ta\u015f\u0131r.<\/span><\/p>\n<h2><strong>Marka Ara\u015ft\u0131rmas\u0131 ve Benzerlik Kontrol\u00fc Nas\u0131l Yap\u0131l\u0131r?<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Marka Ara\u015ft\u0131rmas\u0131 ve Benzerlik Kontrol\u00fc, yeni marka tesciline ba\u015flamadan \u00f6nce yap\u0131lmas\u0131 gereken en kritik ad\u0131md\u0131r. Bu s\u00fcre\u00e7, markan\u0131z\u0131n hukuken korunabilir olup olmad\u0131\u011f\u0131n\u0131 anlaman\u0131z\u0131 sa\u011flar ve ileride ya\u015fanabilecek itiraz, dava veya tescil reddi risklerini ciddi \u00f6l\u00e7\u00fcde azalt\u0131r. Marka ara\u015ft\u0131rmas\u0131 ise se\u00e7ilen marka ad\u0131n\u0131n, logosunun veya ay\u0131rt edici unsurlar\u0131n\u0131n daha \u00f6nce tescil edilip edilmedi\u011fini ya da benzerlerinin bulunup bulunmad\u0131\u011f\u0131n\u0131 inceleme s\u00fcrecidir. Ara\u015ft\u0131rma yaln\u0131zca birebir ayn\u0131 markalar\u0131 de\u011fil, ay\u0131rt edilemeyecek derecede benzer markalar\u0131 da kapsar. Ara\u015ft\u0131rma yap\u0131lmadan ger\u00e7ekle\u015ftirilen ba\u015fvurular ise \u00e7o\u011fu zaman itiraz, reddedilme veya iptal ile sonu\u00e7lan\u0131r.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Marka ara\u015ft\u0131rmas\u0131 yapmak i\u00e7in T\u00fcrk Patent ve Marka Kurumu\u2019nun resmi internet sitesini ziyaret edebilirsiniz. Ayr\u0131ca sorgulama s\u00fcrecinde tescil ettirmek istedi\u011finiz markan\u0131z\u0131n ad\u0131n\u0131 ve di\u011fer olas\u0131 varyasyonlar\u0131n\u0131 da sorgulaman\u0131z gerekmektedir.<\/span><\/p>\n<h2><strong>Online Marka Tescil Ba\u015fvurusu Ad\u0131mlar\u0131<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Marka tescil s\u00fcrecinin elektronik ortamda y\u00fcr\u00fct\u00fclmesi, i\u015flemlerin daha h\u0131zl\u0131 ve sistematik ilerlemesini sa\u011flar. A\u015fa\u011f\u0131da \u00e7evrim i\u00e7i marka tescil ba\u015fvurusu a\u015famalar\u0131 ayr\u0131nt\u0131l\u0131 \u015fekilde a\u00e7\u0131klanm\u0131\u015ft\u0131r.<\/span><\/p>\n<ol>\n<li><b> Marka Ara\u015ft\u0131rmas\u0131 Yapmak<\/b><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Tescil ba\u015fvurusu \u00f6ncesinde marka ara\u015ft\u0131rmas\u0131 ger\u00e7ekle\u015ftirilmesi b\u00fcy\u00fck \u00f6nem ta\u015f\u0131r. Bu a\u015fama, ba\u015fvurunun reddedilme riskini azalt\u0131r ve olas\u0131 hak ihlallerinin \u00f6n\u00fcne ge\u00e7er.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">T\u00fcrk Patent ve Marka Kurumu internet sitesinde yer alan \u201cMarka Sorgulama\u201d ekran\u0131 \u00fczerinden markan\u0131n daha \u00f6nce tescil edilip edilmedi\u011fi kontrol edilebilir.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Yurt d\u0131\u015f\u0131 tescil plan\u0131 bulunuyorsa D\u00fcnya Fikri M\u00fclkiyet \u00d6rg\u00fct\u00fc veri taban\u0131 ile di\u011fer \u00fclkelerin ulusal patent ofisleri \u00fczerinden ara\u015ft\u0131rma yap\u0131labilir.<\/span><\/li>\n<\/ul>\n<ol start=\"2\">\n<li><b> Markan\u0131n Tescil Edilebilirlik Durumunun De\u011ferlendirilmesi<\/b><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Ba\u015fvuruya konu edilecek marka, tescil \u015fartlar\u0131na uygun \u00f6zellikler ta\u015f\u0131mal\u0131d\u0131r. De\u011ferlendirme s\u0131ras\u0131nda a\u015fa\u011f\u0131daki kriterler esas al\u0131n\u0131r:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Ay\u0131rt edicilik: Marka, \u00fcr\u00fcn veya hizmeti tan\u0131mlamak yerine ay\u0131rt etmeye elveri\u015fli nitelik ta\u015f\u0131mal\u0131d\u0131r.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Hukuka uygunluk: Kamu d\u00fczenine, genel ahlaka veya \u00fc\u00e7\u00fcnc\u00fc ki\u015filerin haklar\u0131na ayk\u0131r\u0131 unsurlar i\u00e7ermemelidir.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Kar\u0131\u015f\u0131kl\u0131k riski: Daha \u00f6nce tescil edilmi\u015f markalarla benzerlik olu\u015fturacak d\u00fczeyde olmamal\u0131d\u0131r.<\/span><\/li>\n<\/ul>\n<ol start=\"3\">\n<li><b> Marka S\u0131n\u0131f\u0131 Se\u00e7imi<\/b><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Marka ba\u015fvurusu s\u0131ras\u0131nda, tescilin hangi \u00fcr\u00fcn veya hizmetleri kapsayaca\u011f\u0131 belirlenmelidir. Bu kapsam, toplam 45 s\u0131n\u0131ftan olu\u015fan Nice S\u0131n\u0131fland\u0131rmas\u0131 sistemine g\u00f6re se\u00e7ilir.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">S\u0131n\u0131f 1\u201334: \u00dcr\u00fcn gruplar\u0131<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">S\u0131n\u0131f 35\u201345: Hizmet gruplar\u0131<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Se\u00e7ilen s\u0131n\u0131flar, markan\u0131n hukuki koruma alan\u0131n\u0131 do\u011frudan etkiler. Eksik veya hatal\u0131 s\u0131n\u0131f tercihi, koruman\u0131n s\u0131n\u0131rl\u0131 kalmas\u0131na neden olur.<\/span><\/p>\n<ol start=\"4\">\n<li><b> Marka Ba\u015fvuru Formunun Haz\u0131rlanmas\u0131<\/b><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Ba\u015fvuru i\u015flemi T\u00fcrk Patent ve Marka Kurumu sistemi \u00fczerinden ger\u00e7ekle\u015ftirilir. Form haz\u0131rlan\u0131rken a\u015fa\u011f\u0131daki hususlar dikkate al\u0131n\u0131r:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Ba\u015fvuru t\u00fcr\u00fc: Ger\u00e7ek ki\u015fi veya t\u00fczel ki\u015fi stat\u00fcs\u00fc se\u00e7ilir.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Ba\u015fvuru formu: Kurumun \u00e7evrimi\u00e7i sistemi \u00fczerinden eksiksiz doldurulur.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Marka \u00f6rne\u011fi: Logo, kelime markas\u0131 veya birle\u015fik marka g\u00f6rseli sisteme y\u00fcklenir.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Marka tan\u0131m\u0131: Markan\u0131n hangi \u00fcr\u00fcn veya hizmetlerle kullan\u0131laca\u011f\u0131 a\u00e7\u0131k \u015fekilde belirtilir.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Ba\u015fvuru \u00fccreti: Sistem taraf\u0131ndan belirlenen \u00fccret yat\u0131r\u0131l\u0131r.<\/span><\/li>\n<\/ul>\n<ol start=\"5\">\n<li><b> Ba\u015fvurunun Elektronik Ortamda Yap\u0131lmas\u0131<\/b><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Haz\u0131rlanan ba\u015fvuru, T\u00dcRKPATENT \u00e7evrim i\u00e7i platformu \u00fczerinden g\u00f6nderilir. Sistem taraf\u0131ndan talep edilen belgeler genel olarak \u015fu \u015fekildedir:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Ba\u015fvuru formu<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Marka \u00f6rne\u011fi<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Se\u00e7ilen \u00fcr\u00fcn veya hizmet s\u0131n\u0131flar\u0131<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u00dccret \u00f6deme bilgisi<\/span><\/li>\n<\/ul>\n<ol start=\"6\">\n<li><b> \u0130nceleme S\u00fcreci<\/b><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Ba\u015fvurunun iletilmesinin ard\u0131ndan Kurum taraf\u0131ndan inceleme a\u015famas\u0131na ge\u00e7ilir:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u015eekli inceleme: <\/b><span style=\"font-weight: 400;\">Belgelerin eksiksiz ve usule uygun olup olmad\u0131\u011f\u0131 kontrol edilir.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Uygunluk incelemesi:<\/b><span style=\"font-weight: 400;\"> Markan\u0131n tescil \u015fartlar\u0131n\u0131 ta\u015f\u0131y\u0131p ta\u015f\u0131mad\u0131\u011f\u0131 de\u011ferlendirilir. Eksiklik tespit edilirse d\u00fczeltme imk\u00e2n\u0131 tan\u0131n\u0131r.<\/span><\/li>\n<\/ul>\n<ol start=\"7\">\n<li><b> Yay\u0131n ve \u0130tiraz S\u00fcreci<\/b><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Uygun bulunan marka ba\u015fvurusu, Resm\u00ee Marka B\u00fclteni\u2019nde yay\u0131mlan\u0131r ve itiraz s\u00fcreci ba\u015flar. Yay\u0131n tarihinden itibaren 2 ayl\u0131k s\u00fcre boyunca:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u00dc\u00e7\u00fcnc\u00fc ki\u015filer taraf\u0131ndan itiraz iletilebilir.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0130tiraz sunulmamas\u0131 halinde tescil a\u015famas\u0131na ge\u00e7ilir.<\/span><\/li>\n<\/ul>\n<ol start=\"8\">\n<li><b> Markan\u0131n Tescil Edilmesi<\/b><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">\u0130tiraz s\u00fcresinin sona ermesi ve varsa itirazlar\u0131n sonu\u00e7land\u0131r\u0131lmas\u0131n\u0131n ard\u0131ndan T\u00fcrk Patent ve Marka Kurumu, markay\u0131 resm\u00ee sicile kaydeder. Bu a\u015famayla birlikte marka hukuki koruma alt\u0131na al\u0131n\u0131r.<\/span><\/p>\n<ol start=\"9\">\n<li><b> Marka Tescil Belgesinin Temin Edilmesi<\/b><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Tescil i\u015flemi tamamlanan marka ad\u0131na dijital marka tescil belgesi d\u00fczenlenir. Bu belge, markan\u0131n resm\u00ee olarak korundu\u011funu ve \u00fc\u00e7\u00fcnc\u00fc ki\u015filer taraf\u0131ndan izinsiz kullan\u0131m\u0131n engellendi\u011fini g\u00f6sterir.<\/span><\/p>\n<ol start=\"10\">\n<li><b> Marka Takibi ve Yenileme S\u00fcreci<\/b><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Marka tescili 10 y\u0131ll\u0131k koruma s\u00fcresi sa\u011flar. S\u00fcre sonunda yenileme i\u015flemi ger\u00e7ekle\u015ftirilmezse koruma sona erer. Tescil sonras\u0131nda:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Marka ihlallerinin d\u00fczenli takibi yap\u0131lmal\u0131d\u0131r.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Yetkisiz kullan\u0131m durumlar\u0131nda hukuki yollar kullan\u0131lmal\u0131d\u0131r.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Yenileme s\u00fcresi ka\u00e7\u0131r\u0131lmadan gerekli ba\u015fvuru i\u015flemleri tamamlanmal\u0131d\u0131r.<\/span><\/li>\n<\/ul>\n<h2><strong>Marka Tescil \u00dccretleri Nas\u0131l Hesaplan\u0131r?<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">2025 y\u0131l\u0131 marka tescil \u00fccretleri, ba\u015fvuru yap\u0131lan s\u0131n\u0131f say\u0131s\u0131na g\u00f6re farkl\u0131l\u0131k g\u00f6stermektedir. Tek s\u0131n\u0131f i\u00e7eren marka ba\u015fvurular\u0131nda ba\u015fvuru \u00fccreti 2.350 TL olarak uygulanmaktad\u0131r.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ba\u015fvuruda ek s\u0131n\u0131f tercih edilmesi durumunda, her s\u0131n\u0131f i\u00e7in ayr\u0131 \u00fccret tahsil edilir. \u00dccretlendirme \u015fu \u015fekildedir:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0130kinci s\u0131n\u0131f i\u00e7in ek \u00fccret: 2.350 TL<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u00dc\u00e7\u00fcnc\u00fc s\u0131n\u0131f ve sonraki her s\u0131n\u0131f i\u00e7in ek \u00fccret: 2.610 TL<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Marka tescil belgesinin d\u00fczenlenmesi a\u015famas\u0131nda \u00f6denmesi gereken marka tescil \u00fccreti ise 5.790 TL olarak belirlenmi\u015ftir.<\/span><\/p>\n<h2><strong>Marka Tescil Belgesi Nas\u0131l Al\u0131n\u0131r?<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Marka tescil belgesi, ba\u015fvuru s\u00fcreci tamamlanan ve tescil karar\u0131 verilen markan\u0131n resm\u00ee kayda al\u0131nd\u0131\u011f\u0131n\u0131 g\u00f6steren belgedir. Bu belge, T\u00fcrk Patent ve Marka Kurumu taraf\u0131ndan d\u00fczenlenir ve a\u015fa\u011f\u0131daki bilgileri i\u00e7erir:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Marka sahibine ait bilgiler<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Tescil tarihi<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Koruma kapsam\u0131na giren s\u0131n\u0131flar<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Tescil numaras\u0131<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Koruma s\u00fcresi<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Ba\u015fvuru s\u00fcreci sonu\u00e7land\u0131ktan, itiraz s\u00fcresi sona erdikten ve belge d\u00fczenleme \u00fccreti yat\u0131r\u0131ld\u0131ktan sonra tescil belgesi dijital ortamda olu\u015fturulur ve fiziki belge g\u00f6nderimi yap\u0131lmaz. Belge, sistem \u00fczerinden PDF format\u0131nda indirilebilir.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Belge d\u00fczenleme i\u015flemi ise \u00fccretin \u00f6denmesini takiben genellikle 3 ila 7 i\u015f g\u00fcn\u00fc i\u00e7erisinde tamamlan\u0131r. Tescil belgesine eri\u015fim i\u00e7in T\u00dcRKPATENT \u00e7evrimi\u00e7i hizmetler portal\u0131 kullan\u0131l\u0131r.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0130zlenecek ad\u0131mlar a\u015fa\u011f\u0131daki \u015fekildedir:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Taray\u0131c\u0131 adres \u00e7ubu\u011funa<\/span><a href=\"https:\/\/epats.turkpatent.gov.tr\/\" target=\"_blank\" rel=\"noopener\"> <span style=\"font-weight: 400;\">https:\/\/epats.turkpatent.gov.tr<\/span><\/a><span style=\"font-weight: 400;\">\u00a0 yaz\u0131larak e-Tescil sistemine giri\u015f yap\u0131l\u0131r.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">A\u00e7\u0131lan ekranda \u201cMarka\u201d sekmesi se\u00e7ilir.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u201cTescil Belgesi G\u00f6r\u00fcnt\u00fcle\u201d veya \u201cBelge Do\u011frulama\u201d alan\u0131na girilir.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Marka tescil numaras\u0131 ya da ba\u015fvuru numaras\u0131 sisteme girilir.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">G\u00f6r\u00fcnt\u00fclenen belge PDF format\u0131nda indirilir.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u0130ndirilen belge resm\u00ee nitelik ta\u015f\u0131r ve noter onay\u0131 gerektirmez.<\/span><\/p>\n<h2><strong>Marka Tescilinin S\u00fcresi ve Yenileme \u0130\u015flemleri Nelerdir?<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Tescilli markalar i\u00e7in tan\u0131nan koruma s\u00fcresi 10 y\u0131l olarak uygulan\u0131r. Tescil tarihinden itibaren 10 y\u0131l\u0131n dolmas\u0131yla birlikte sa\u011flanan koruma sona erer. Ancak bu s\u00fcre, her defas\u0131nda 10 y\u0131l uzat\u0131labilir ve yenileme i\u015flemleri s\u0131n\u0131rs\u0131z \u015fekilde tekrar edilebilir.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Yenileme ba\u015fvurusu, koruma s\u00fcresinin sona ermesinden \u00f6nceki 6 ay i\u00e7erisinde T\u00dcRKPATENT nezdinde yap\u0131lmal\u0131d\u0131r. Yenileme talebi ve yenileme \u00fccretinin bu s\u00fcre i\u00e7erisinde Kurum\u2019a iletilmesi gerekir. S\u00fcresi i\u00e7erisinde ger\u00e7ekle\u015ftirilen yenileme i\u015flemi sayesinde marka, \u00f6nceki koruma s\u00fcresinin bitim tarihinden itibaren 10 y\u0131l daha ge\u00e7erlilik kazan\u0131r.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">2025 y\u0131l\u0131 itibar\u0131yla marka yenileme \u00fccreti 7.210 TL olarak belirlenmi\u015ftir. Koruma s\u00fcresi sona erdikten sonra yap\u0131lan yenilemeler gecikmeli kabul edilir ve bu durumda uygulanacak \u00fccret 12.620 TL\u2019dir. Yenileme \u00fccretinin, marka koruma s\u00fcresi sona ermeden \u00f6nce \u00f6denmesi gerekir.<\/span><\/p>\n<h2><strong>Marka Devri ve Lisanslama Nas\u0131l Yap\u0131l\u0131r?<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Tescili tamamlanm\u0131\u015f markalar ile tescil ba\u015fvurusu s\u00fcreci devam eden markalar, \u00fc\u00e7\u00fcnc\u00fc ki\u015filere marka devir s\u00f6zle\u015fmesi arac\u0131l\u0131\u011f\u0131yla devredilebilir. Marka devir s\u00f6zle\u015fmesinin yaz\u0131l\u0131 \u015fekilde d\u00fczenlenmesi ve noter taraf\u0131ndan onaylanmas\u0131 zorunlu kabul edilir. 6769 say\u0131l\u0131 S\u0131nai M\u00fclkiyet Kanunu\u2019nun 148. maddesinin d\u00f6rd\u00fcnc\u00fc f\u0131kras\u0131 uyar\u0131nca noter onay\u0131, s\u00f6zle\u015fmenin ge\u00e7erlilik \u015fart\u0131 niteli\u011fi ta\u015f\u0131r.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Devir s\u00f6zle\u015fmesi; taraflar\u0131n imza yetkisine sahip temsilcileri taraf\u0131ndan ya da usul\u00fcne uygun vek\u00e2letname ile yetkilendirilmi\u015f vekiller arac\u0131l\u0131\u011f\u0131yla noter huzurunda imzalanmal\u0131d\u0131r.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Noter onay\u0131, s\u00f6zle\u015fmenin taraflar aras\u0131nda h\u00fck\u00fcm do\u011furmas\u0131 a\u00e7\u0131s\u0131ndan yeterli kabul edilse de marka devrinin \u00fc\u00e7\u00fcnc\u00fc ki\u015filere kar\u015f\u0131 ileri s\u00fcr\u00fclebilmesi i\u00e7in devrin T\u00fcrk Patent ve Marka Kurumu siciline kaydedilmesi gerekir.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Devir i\u015fleminin sicile kaydedilmesi amac\u0131yla Kurum\u2019a a\u015fa\u011f\u0131daki belgeler sunulmal\u0131d\u0131r:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Devir kayd\u0131n\u0131n talep edildi\u011fini g\u00f6steren dilek\u00e7e ile devir s\u00f6zle\u015fmesinin \u00f6rne\u011fi<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Devir i\u015flemine ili\u015fkin kay\u0131t \u00fccretinin \u00f6dendi\u011fini g\u00f6steren belge<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Taraflar aras\u0131nda detayl\u0131 h\u00fck\u00fcmler i\u00e7eren kapsaml\u0131 s\u00f6zle\u015fmeler d\u00fczenlenebilece\u011fi gibi, daha k\u0131sa nitelikte haz\u0131rlanan s\u00f6zle\u015fmeler de a\u015fa\u011f\u0131da yer alan unsurlar\u0131 i\u00e7ermesi halinde devir kayd\u0131 i\u00e7in yeterli kabul edilir:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Devreden ve devralan taraflara ait kimlik ve unvan bilgileri<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Devre konu markaya ait ba\u015fvuru veya tescil numaras\u0131<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">K\u0131smi devir s\u00f6z konusuysa, devredilen mal ve hizmetlerin a\u00e7\u0131k listesi<\/span><\/li>\n<\/ul>\n<h2><strong>Marka Tescili ile Patent Aras\u0131ndaki Fark Nedir?<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Marka tescili ile patent tescili, s\u0131nai m\u00fclkiyet hukukunda farkl\u0131 koruma alanlar\u0131na hizmet eder. Marka tescili; i\u015fletmelerin ticari kimli\u011fini olu\u015fturan isim, logo, sembol ve benzeri ay\u0131rt edici i\u015faretlerin korunmas\u0131n\u0131 ama\u00e7lar. Bu koruma, markan\u0131n pazardaki tan\u0131n\u0131rl\u0131\u011f\u0131n\u0131 ve ay\u0131rt edicili\u011fini g\u00fcvence alt\u0131na al\u0131r.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Patent tescili ise teknik nitelik ta\u015f\u0131yan bulu\u015flara y\u00f6neliktir. Yenilik i\u00e7eren, sanayiye uygulanabilir teknik \u00e7\u00f6z\u00fcmler, patent korumas\u0131 kapsam\u0131nda de\u011ferlendirilir. Patent sistemi, bulu\u015fun \u00e7al\u0131\u015fma prensibini ve teknik yap\u0131s\u0131n\u0131 koruma alt\u0131na alarak \u00fc\u00e7\u00fcnc\u00fc ki\u015filerin izinsiz kullan\u0131m\u0131n\u0131 engeller..\u00a0<\/span><\/p>\n<h2><strong>Marka Tescilinde Yap\u0131lan Yayg\u0131n Hatalar ve Ka\u00e7\u0131nma Yollar\u0131<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Marka tescili s\u00fcreci, i\u015fletmelerin uzun vadeli planlamas\u0131 a\u00e7\u0131s\u0131ndan stratejik \u00f6nem ta\u015f\u0131r ve dikkatle y\u00f6netilmesi gerekir. Buna ra\u011fmen pek \u00e7ok giri\u015fimci ve i\u015fletme sahibi, tescil a\u015famalar\u0131nda benzer yanl\u0131\u015flara d\u00fc\u015fmektedir. A\u015fa\u011f\u0131da marka tescili s\u00fcrecinde s\u0131k kar\u015f\u0131la\u015f\u0131lan yedi temel hata ve bu hatalardan ka\u00e7\u0131nma y\u00f6ntemleri yer almaktad\u0131r.<\/span><\/p>\n<ol>\n<li><b> Yetersiz Ara\u015ft\u0131rma ve \u00d6n Kontrol<\/b><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Marka tescil ba\u015fvurusu \u00f6ncesinde kapsaml\u0131 ara\u015ft\u0131rma yap\u0131lmamas\u0131, ba\u015fvurunun reddedilmesiyle sonu\u00e7lanabilir. Mevcut tescilli markalar veya benzer i\u015faretler hakk\u0131nda yeterli bilgiye sahip olunmamas\u0131, s\u00fcreci olumsuz etkiler. Ba\u015fvuru \u00f6ncesinde detayl\u0131 marka ara\u015ft\u0131rmas\u0131 ger\u00e7ekle\u015ftirilmelidir. Ulusal ve uluslararas\u0131 veri tabanlar\u0131 incelenerek benzer ya da ayn\u0131 markalar\u0131n varl\u0131\u011f\u0131 kontrol edilmelidir.<\/span><\/p>\n<ol start=\"2\">\n<li><b> Yanl\u0131\u015f veya Eksik Belgeler<\/b><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Ba\u015fvuru s\u00fcrecinde talep edilen belgelerin hatal\u0131 doldurulmas\u0131 ya da eksik sunulmas\u0131, i\u015flemlerin uzamas\u0131na veya ba\u015fvurunun ge\u00e7ersiz say\u0131lmas\u0131na yol a\u00e7abilir. Ba\u015fvuru formu eksiksiz ve do\u011fru \u015fekilde doldurulmal\u0131d\u0131r. Gerekli t\u00fcm belgelerin sisteme y\u00fcklendi\u011finden emin olunmal\u0131, ihtiya\u00e7 halinde marka dan\u0131\u015fmanl\u0131\u011f\u0131 deste\u011fi al\u0131nmal\u0131d\u0131r.<\/span><\/p>\n<ol start=\"3\">\n<li><b> Uygun Olmayan S\u0131n\u0131flarda Ba\u015fvuru<\/b><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Markan\u0131n kullan\u0131m alan\u0131na uygun olmayan \u00fcr\u00fcn veya hizmet s\u0131n\u0131flar\u0131n\u0131n se\u00e7ilmesi, sa\u011flanan hukuki koruman\u0131n dar kapsaml\u0131 kalmas\u0131na neden olur. Marka ba\u015fvurusu s\u0131ras\u0131nda, markan\u0131n fiilen kullan\u0131laca\u011f\u0131 \u00fcr\u00fcn ve hizmet gruplar\u0131 do\u011fru \u015fekilde belirlenmelidir. S\u0131n\u0131f se\u00e7imi a\u015famas\u0131nda uzman g\u00f6r\u00fc\u015f\u00fcnden faydalan\u0131lmas\u0131 koruma kapsam\u0131n\u0131 g\u00fc\u00e7lendirir.<\/span><\/p>\n<ol start=\"4\">\n<li><b> Tescil Edilemeyecek Nitelikte Marka Tercihi<\/b><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Hukuki a\u00e7\u0131dan tescile uygun olmayan veya ay\u0131rt edicilik \u00f6zelli\u011fi ta\u015f\u0131mayan marka i\u015faretlerinin tercih edilmesi, tescil s\u00fcrecinin ba\u015far\u0131s\u0131zl\u0131kla sonu\u00e7lanmas\u0131na yol a\u00e7ar. Marka i\u015faretinin \u00f6zg\u00fcnl\u00fck ve ay\u0131rt edicilik kriterlerini kar\u015f\u0131lad\u0131\u011f\u0131 teyit edilmelidir. Genel kullan\u0131mda olan veya tan\u0131mlay\u0131c\u0131 ifadelerden ka\u00e7\u0131n\u0131lmal\u0131d\u0131r.<\/span><\/p>\n<ol start=\"5\">\n<li><b> Marka Tescil S\u00fcresinin Takip Edilmemesi<\/b><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Marka koruma s\u00fcresi sona erdi\u011finde yenileme i\u015flemlerinin ger\u00e7ekle\u015ftirilmemesi, markan\u0131n hukuki korumadan \u00e7\u0131kmas\u0131na neden olur. Tescil s\u00fcresi d\u00fczenli olarak kontrol edilmeli, yenileme tarihleri \u00f6nceden planlanmal\u0131d\u0131r. Koruma s\u00fcresi dolmadan yenileme i\u015flemleri tamamlanmal\u0131d\u0131r.<\/span><\/p>\n<ol start=\"6\">\n<li><b> Tescil Sonras\u0131 Yetersiz Koruma<\/b><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Marka tescili tamamland\u0131ktan sonra izleme yap\u0131lmamas\u0131 veya izinsiz kullan\u0131mlara kar\u015f\u0131 \u00f6nlem al\u0131nmamas\u0131, marka de\u011ferini zay\u0131flat\u0131r. Marka aktif \u015fekilde kullan\u0131lmal\u0131 ve yetkisiz kullan\u0131mlar d\u00fczenli olarak takip edilmelidir. \u0130hlal tespiti halinde hukuki yollar gecikmeden i\u015fletilmelidir.<\/span><\/p>\n<ol start=\"7\">\n<li><b> Profesyonel Destek Almadan S\u00fcreci Y\u00fcr\u00fctmek<\/b><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Marka tescil s\u00fcrecinin uzman deste\u011fi olmadan ilerletilmesi, hukuki ve teknik detaylar\u0131n g\u00f6zden ka\u00e7\u0131r\u0131lmas\u0131na neden olabilir. Marka tescil a\u015famalar\u0131nda marka dan\u0131\u015fman\u0131 veya s\u0131nai m\u00fclkiyet alan\u0131nda uzman hukuk\u00e7ulardan destek al\u0131nmal\u0131d\u0131r. Uzman rehberli\u011fi, s\u00fcrecin sa\u011fl\u0131kl\u0131 ilerlemesini sa\u011flar.<\/span><\/p>\n<h2><strong>Uluslararas\u0131 Marka Tescili (Madrid Protokol\u00fc) Nas\u0131l Yap\u0131l\u0131r?<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Uluslararas\u0131 marka tescili, markas\u0131n\u0131 farkl\u0131 \u00fclkelerde koruma alt\u0131na almak isteyen i\u015fletmeler i\u00e7in etkili y\u00f6ntem sunar. Bu sistem, Madrid Protokol\u00fc kapsam\u0131nda yer alan \u00fclkelerde tek merkezli ba\u015fvuru ile \u00e7oklu \u00fclke korumas\u0131 elde edilmesini m\u00fcmk\u00fcn k\u0131lar.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">S\u00fcre\u00e7, \u00f6ncelikle markan\u0131n ulusal sicilde kay\u0131t alt\u0131na al\u0131nmas\u0131yla ba\u015flar. Ard\u0131ndan uluslararas\u0131 ba\u015fvuru, D\u00fcnya Fikri M\u00fclkiyet \u00d6rg\u00fct\u00fc arac\u0131l\u0131\u011f\u0131yla iletilir. Ba\u015fvuruda se\u00e7ilen \u00fclkelerin her biri, kendi mevzuat\u0131 do\u011frultusunda inceleme yapar. Uygun bulunan \u00fclkelerde marka tescili ger\u00e7ekle\u015ftirilir. Bu sistem, markan\u0131n farkl\u0131 pazarlarda hukuki g\u00fcvence kazanmas\u0131n\u0131 sa\u011flarken, uluslararas\u0131 ticari faaliyetlerin daha d\u00fczenli ve g\u00fcvenli \u015fekilde y\u00fcr\u00fct\u00fclmesine katk\u0131 sunar.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Marka Tescili Nedir? Marka tescili, markaya hukuki koruma kazand\u0131ran resmi kay\u0131t i\u015flemidir. Yetkili kurum taraf\u0131ndan d\u00fczenlenen tescil belgesi sayesinde marka<\/p>\n","protected":false},"author":2,"featured_media":1758,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rank_math_lock_modified_date":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1757","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-genel"],"_links":{"self":[{"href":"https:\/\/markahost.com.tr\/blog\/wp-json\/wp\/v2\/posts\/1757","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/markahost.com.tr\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/markahost.com.tr\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/markahost.com.tr\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/markahost.com.tr\/blog\/wp-json\/wp\/v2\/comments?post=1757"}],"version-history":[{"count":1,"href":"https:\/\/markahost.com.tr\/blog\/wp-json\/wp\/v2\/posts\/1757\/revisions"}],"predecessor-version":[{"id":1759,"href":"https:\/\/markahost.com.tr\/blog\/wp-json\/wp\/v2\/posts\/1757\/revisions\/1759"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/markahost.com.tr\/blog\/wp-json\/wp\/v2\/media\/1758"}],"wp:attachment":[{"href":"https:\/\/markahost.com.tr\/blog\/wp-json\/wp\/v2\/media?parent=1757"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/markahost.com.tr\/blog\/wp-json\/wp\/v2\/categories?post=1757"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/markahost.com.tr\/blog\/wp-json\/wp\/v2\/tags?post=1757"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}